TB Samvaadam is an innovative implementation research which focuses on implementing innovative, community-centred approaches for generating dialogue and awareness to address TB stigma among tribal, rural, and urban populations using a participatory tool called applied theatre- a tool that uses life stories, which a group of citizen actors enacts. A citizen actor can be anyone and need not be a professional performer, but trained in applied theatre to encourage open dialogue on sensitive issues such as stigma and access to health services.
The project is supported by the Indian Council of Medical Research (ICMR) in collaboration with the Institute of Public Health (IPH), Bengaluru, and TB Survivors-Led Networks.









1. Conducting a situational analysis using both qualitative and quantitative methods to understand the perspectives of key stakeholders on understanding TB-related stigma and existing measures to address it
2. Providing extensive training in applied theatre.

1. Applied theatre and embodiment-based intervention models will be co-developed, piloted, and iteratively refined in collaboration with TB Champions, frontline health workers, and NTEP staff
2. Implementation across selected community and health-facility settings to address TB-related stigma through participatory dialogue and engagement

1. Assess the feasibility, acceptability, and key implementation outcomes of the applied theatre interventions across urban, rural, and tribal contexts, using mixed-methods approaches
2. Generate implementation evidence to inform scalability and potential integration within the National TB Elimination Programme
REACH or the Resource group for Education and Advocacy for Community Health is a non-profit organisation based in India and working on Tuberculosis and Non Communicable Diseases for over two decades.